Miller Lite Posts Worst Quarter In Over A Decade
Advertising Age says Miller Lite has posted its worst quarter in over a decade.
Jeremy Mullman writes, “Miller Lite is MillerCoors’ largest brand — for now, at least. It shipped 18.4 million barrels in 2007, compared with Coors Light’s 17.3 million. Together the two brands account for 56% of MillerCoors’ volume.”
Let’s call this slowdown the Michelle Malkin effect for now. Malkin has written several articles such as this one highlighting the company’s apparently loose morals.
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